When it Comes to Marketing, is DNA TMI?
Apparently not. GlaxoSmithKline announced this month a $300 million investment in the genomics and biotechnology company 23andMe,...
Read MoreCalling Doctor AI
Can AI Heal Healthcare? It’s enough to make an administrator ill. Currently, hospitals spend more than $200 billion in administrative...
Read MoreVideos Speak Volumes
Maybe you’ve noticed the trend of live videos on social media. These real-time stories are becoming more popular as Facebook, Instagram,...
Read MoreHow a Fresh Pastry Avoids Stale Branding
Ever tried a Cronut? This delicious marriage between donut and croissant was consummated in 2013 by Dominique Ansel after someone remarked...
Read MoreA Sweet Deal
Nestle is paying $7B for the right to use Starbucks’ name and take over manufacturing overseas. This is following Nestle’s...
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