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Does it Really Matter Who Likes You?

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Numbers count, especially when trying to determine if your marketing tactics work. Many companies use objective numbers like Facebook...

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“Like” It or Not

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Many B2C businesses have had success promoting themselves with Pinterest and Instagram, but those in the B2B space are starting to see the...

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Brand Strategy Key Findings: April 2013

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Big Brand Twitter Data Finds Gold-Nugget Insights for Business While Twitter is the fastest growing social network — up 40% in the...

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April Key Findings: 2013

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B2B Marketers See Lead Conversion as Higher Priority than Branding Today’s B2B marketing environment has never been more...

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Bullets March 2013

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Bullets Business to Business 80 percent of 120 human resources executives polled said their companies currently offer some form of...

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