Susan Saurage-Altenloh, Author at FACTASTICS by Saurage Marketing Research

One of the more interesting social media platforms Pinterest (no pin, or pun, intended) has exploded into the social space. Originally a...

To launch our Saurage Research Social Studies series, we decided to start with the biggest social media platform – Facebook. It goes...

“My customers don’t use it.” “It doesn’t apply to our business.” “It’s not measurable.” These are just a few of the reasons some companies...

Bullets Business to Business 75 percent of business to business companies do not measure or quantify social media engagement. 56 percent...

In the current issue of Saurage Research Key Findings our healthcare article describes how medical technology will eventually replace 80%...