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Sales is from Saturn, Marketing is from…Another Planet

Posted by on Jun 3, 2014 in Business | 0 comments

If ever there was a relationship in need of deeper understanding, it is that of sales and marketing within a company. Marketing is about...

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Customer Retention Ranks Higher than Acquisition for 2014

Posted by on May 9, 2014 in Business | 0 comments

Nearly 28 million small businesses in America provide 55% of all jobs and account for more than half (54%) of all U.S. sales – and...

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And the [Social Media] Winner Is…

Posted by on Apr 9, 2014 in Business | 0 comments

Put aside any fears you may have had that the Internet would decrease the amount of time people spend watching TV. Social media has...

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“Like” It or Not

Posted by on Feb 18, 2014 in Blog, Business | 0 comments

Many B2C businesses have had success promoting themselves with Pinterest and Instagram, but those in the B2B space are starting to see the...

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Off the Rack or Custom Made

Posted by on Jan 31, 2014 in Business | 0 comments

Content – the latest buzz word in digital marketing – is vital to today’s marketing initiatives. Content marketing has grown exponentially...

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The Rebel Email

Posted by on Jan 17, 2014 in Business | 0 comments

Email, while probably the most effective form of communication in business, can also be overwhelming. For some the beginning of each work...

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